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Written by Editorial Team on November 19, 2020

How To Write The Perfect About Me Page (Examples and Templates Included)

Do you need to write an 'About Me' page for your WordPress blog? It's one of the most important components of your portfolio, website, or blog. It's where prospective employers, potential clients, website users, and other professional and personal connections go to learn about who you are and what you do.

If you are looking for some tips and tricks to write the perfect about me page, you are in luck.

In this article, you will find some great about me page examples and templates that you can use almost instantly.

8 tips for writing a great 'about me' page

Most of the time, we have seen business owners and website owners struggle to write the best 'about me' page simply because they overthink. The truth is, it is fairly simple and it starts with these 8 tips:

  • Decide if you want to write as a first-person or third person
  • Avoid rambling
  • Include an image of yourself (or images)
  • Stay humble all the time
  • Use your own voice (you're unique)
  • Go for humor instead of trying to be funny
  • Be honest
  • Proofread, print and read aloud

1. First-person vs third person

This is an important step before you start working on your 'about me' page. Both are fine and you just need to focus on one and move forward from there. On a personal note, we tend to bend towards first-person view but hey, that's just us!

2. Avoid rambling

Let's be honest for a moment. You decided to start a website on WordPress and you think that you can do anything under the roof.

Well, yes and no!

While you are the owner of the website or blog, it is important to understand that your readers have feelings too. There are times where you can share your personal point of view without affecting the feeling of others.

Here's a good example of publishing your own opinion while still being respectful: Opinions by LTDWarrior.

3. Use images in when creating your 'about me' page

Do you know that one of the most important factors to write the perfect 'about me' page is not entirely about writing but using the right images?

Hear us out for a moment.

'About me' page is always about you and what you are doing to be different from the rest. The page gives your readers a sense of who you are and how you can create some level of authority and fun in you — directly from your 'about me' page.

To accomplish this, use one or more images because images are going to play a huge role in your 'about me' page a powerful boost.

Using Photos In About Me Pages
~Smiling face (inviting mood)
Using Images In About Me Pages
~Business face (professional mode)

Take a look at the samples above. On the left is a smiling face which gives a warm and inviting feel. It portrays that the person is an easy going type and one that is easily approachable.

On the right side of the image is a man who looks serious. The clothes he wear shows that he is a business type of person and it is serious in business.

Important: Use images to create impressions which are far better than any typical words could describe you in your 'about me' page.

4. Stay humble

No matter what you do, always stay humble. Sure, you might have a PhD. or even invited to have dinner with the Obamas. You still need to stay humble because humans (generally) love people who are humble!

Enough said.

5. Use your own voice

One of the biggest mistakes when writing your perfect 'about me' page is trying to be someone who are not. Always use your own voice because you are unique (and please, don't ever forget this).

6. Go for humor instead of trying to be funny

'About me' pages are often considered boring. Hey, that's the truth!

While it can be boring, there is no denial that you can still try to throw in some humor in between the lines to light up the mood.

It is important to understand that you don't have to try to be funny because being funny should come from inside you (and not being forced on).

7. Honesty is the best policy

I'm sure you hear this a thousand time. Honestly is always the best policy and it plays a vital role when you are creating your 'about me' page.

Being honest helps you to be be yourself and trying not to be someone who are not.

Plus, it is an excellent way to build fans and followers because generally, the public prefer people who are honest to themselves and to the rest of the world.

8. Proofread, print and read aloud

Last but not least, we are not perfect. There will be times where we might do the tiniest mistake when creating the 'about me' page.

The last step before publishing your 'about me' page involves reading (and re-reading), printing out if you may and read it aloud.

Change any parts that doesn't sound right because you are into creating the perfect 'about me' page!

The perfect 'about me' templates (that you should be using)

Yellow Leaf Hammocks

Yellow Leaf Hammocks About Us Page
~Yellow Leaf Hammocks 'about us' page

Selling point: Why the "About Us" Page Rocks: It tells us a story.

When you have a great story about how your product or service was built to change lives, share it. The "About Us" page is a great place for it to live, too. Good stories humanize your brand, providing context and meaning for your product. What’s more, good stories are sticky -- which means people are more likely to connect with them and pass them on.

Yellow Leaf Hammocks tells users about its product by describing how the hammocks empower artisan weavers and their families. The company breaks down different pieces of the story into sections that combine words and easily digestible graphics, painting a picture instead of big chunks of text. They're clear about why they're different: "Not a Charity," the page reads. And then: "This is the basis for a brighter future, built on a hand up, not a handout."

Every company has a story to tell, so break out your storytelling skills from that random English class you took years ago and put them to work on your "About Us" page. Using descriptive and emotive copy and gorgeous graphics, an "About Us" page with a story works harder for your business than a generic one.

Apptopia

Apptopia About Us Page
~Apptopia 'about us' page

Why the "About Us" Page Rocks: It skips the business babble.

We know -- no industry jargon. If you think it makes you sound super smart on your "About Us" page, think again. People want and appreciate straight talk about what your business does. After all, if people can't figure out what you do, how will they know they need your product or service?

So, skip the industry lingo -- that's what Apptopia does on its "About Us" page. The startup's simple but polished language effectively communicates the company's offering while still allowing the Average Joe to understand it.

The moral of the story: Try to get rid of jargon on your "About Us" page whenever possible. Use short and punchy sentences to explain complex products and ideas in a way that isn't patronizing, but rather, is empathetic.

Nike

Nike About Us Page
~Nike 'about us' page

Why the About Us Page Rocks: It knows its audience.

Nike might seem like a company that's too big to inspire smaller businesses. You might even wonder if Nike even still has an "About Us" page. As a matter of fact, it does, and it hasn't forgotten the company's roots.

Nike began on the campus of the University of Oregon by the hand of the college's track coach, Bill Bowerman. And even though he no longer works at the company, one of his beloved quotes still brands the bottom of Nike's "About Us" page below: "If you have a body, you are an athlete."

This bold sentence, referenced by the asterisked "Athlete" in the words right above it, sheds important light on Nike's audience. The brand may be big today, but Nike is all about the rising stars -- who Nike depends on to, according to the rest of its "About Us" page, "expand human potential."

The takeaway for marketers? Know your audience, and make it obvious to that audience the instant they read about you on your website.

Marc Ensign

marc-ensign-about-me-page
~Marc Ensign 'about me' page

Why the "About Me" Page Rocks: It's funny but professional.

This branding expert does two things super well on his about page: He takes his work seriously, but doesn't take himself too seriously. Marketers know there's value to keeping a casual tone in the content they create, but in order to attract customers, you need to prove you have discipline and integrity. That's a tough balance to get right.

Marc Ensign nails that balance between friendly and formal with a confident opening statement, followed by an amusing smiley photo of himself to set an inviting tone.

Ceros

Ceros about us page
~Ceros 'about us' page

Why the "About Us" Page Rocks: It's interactive and funny. 

Ceros' About Us page is interactive and engaging. As you scroll, the text slowly moves up the page, with bold — and humorous — statistics, like "4 beers on tap". Additionally, Ceros' uses images of their impressive, unique office space to further personalize the page. 

Best of all, Ceros' keeps the text on the page short-and-sweet, with powerful statements like "We exist to unlock creativity". The Culture section further demonstrates Ceros' playful brand voice, with core values like "We wear our chicken suits".

Summary: Writing the perfect about me page

The art of writing the perfect about me page takes a little courage, more experience and of course, a touch of personality (to say the very least).

We love that this article is proven to be useful to you and in some ways, provide you with a platform to craft your own 'about me' page for your WordPress site.

Have a question? Leave a comment below!

Article written by Editorial Team

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