Do you know that a notification bar can help improve your website's conversion rate by multiple folds? Notification bar works and big brands such as OptinMonster uses it to draw attention to their latest sales and promotions.
In this article, we will share some nifty WordPress tricks in installing a notification bar for your website.
There are quite many plugins that allows you to quickly build notification bars in WordPress — and our favorite is definitely OptinMonster (check out the demo here).
OptinMonster is an easy to use WordPress plugin that allows you to build beautiful notification bars in just a few clicks and no coding skills.
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Thanks to WordPress, it is easy to install WordPress plugins in just a few clicks. It is also important to note that you would need to install OptinMonster plugin on your site (for API purposes) but the development and creation of the notification bar is done outside of your WordPress site.
Once that is done, go for Create New Campaign and select Floating Bar.
At this point of writing, it is also important to note that there are over 50 different ready-made templates that you can choose from with OptinMonster. Therefore, you don't have to crack your mind and start with a blank sheet.
Choose from the wide range of notification bar templates and you will be well on your way to creating your first-ever lead generation system.
Now, further down the steps include things you can do to customize the alert banner on your WordPress site. For example, you can set it to display a certain time, display right on screen load and even based on location (if you are using OptinMonster).
A properly implemented alert banner can quickly and reliably catch the attention of your audience, let them know that an emergency is in progress, provide actionable instructions with the most relevant facts, and direct them to additional resources or updates as needed.
This is extremely important and effective when you are promoting a flash sale, discount or any time-sensitive event on your site.
What are the must-do things when creating an alert banner in your WordPress site? Here's a quick and highly effective list to start with!
You don't have much space to put in a whole lot of information in the notification banner. Therefore, make sure you keep the banner straightforward and easy to understand.
Always remember that the viewport for mobile is not the same with a desktop where desktop has more space for larger notification banner. Keep in mind what you want to share and how you can send the right message regardless of the screen size. Plus, using an opt-in banner plugin that allows you to create different views based on devices helps a lot too! Hint: OptinMonster is the perfect example here.
Do you know that delaying the notification banner is a good option for conversion? Instead of just showing the banner to everyone right upon reaching your site, a delay helps to get your readers prepared prior to seeing the banner. If done right, this can skyrocket your conversion rate!
Hate it or love it, count down timer works almost every time with notification banner. If you are running a flash sale or promotion, count down time helps to keep the FOMO in place!
We hope that you find this article useful and if you have any question, feel free to reach out to us using the comments form below!