How To Edit WordPress Footer?

Edit WordPress Footer. Want to edit your WordPress footer but not sure how? Glad you came to this article. For starters, the footer area appears at the bottom of each page on your WordPress site.

The process of editing a WordPress footer is often considered an easy one especially if you use WordPress builder tools. In this article, we will show you how to edit the footer in WordPress.

Shameless promotion: You can also find how to edit my WordPress header tutorial here.

The ‘footer’ in WordPress is the bottom part of your website that appears after the content area. It normally appears on all pages on your website.

Here's how our footer looks like (or you can scroll right to the bottom to see it).

What is a WordPress footer
~What is a WordPress footer?

This part of the website is located far down below and is often ignored by most beginners for a long time. However, there are several ways you can utilize this area by making it more helpful for your users, WordPress SEO, and your business.

All top WordPress themes come with footer widget area that’s easy to edit. You can also carefully edit the footer.php template file in your theme to remove unwanted links from this area.

It is important to note that most modern WordPress themes in the market today allow you to customize the WordPress footer (up to a certain degree) using footer widget.

By having footer widget, you can easily edit WordPress footer without any coding skills.

Footer Widget in WordPress
~Sample of footer widget in WordPress

To add a widget to the WordPress footer, simply drag and drop an element into a footer area widget. You can easily modify, add or remove any columns within the footer widget area with just drag and drop.

In today's world, most WordPress websites are powered with a WordPress visual builder such as Elementor. These page builders are reliable, easy to use and in many cases, come with a free plan that you can install download and use.

Here are some quick tips on how to edit WordPress footer using page builders.

How to edit WordPress footer using Elementor?

Elementor is by far, one of our favourite WordPress page builder of all time. It is free (download here) and it comes with dozens of free and Elementor addons.

This is how you can edit and modify your WordPress footer using Elementor page builder.

How to edit WordPress footer using Elementor?
~How to edit WordPress footer using Elementor?

Simply drag any elements on the left and drop them on the right to start creating your WordPress footer from scratch.

Want to take a step further? You can create an awesome WordPress footer using Elementor (just like the below) and make sure you save it as a Global Footer. This way, the footer will be visible on all pages (or pages that you select) on automation.

Elementor Global Footer
~Elementor Global Footer

How to edit WordPress footer using Beaver Builder?

We love Beaver Builder (review) and it makes all the sense to put Beaver Builder "second" on the list of our favourite WordPress visual builder. Creating, editing and modifying WordPress footer area using Beaver Builder isn't easy.

If you are installing Beaver Builder on popular WordPress themes such as Astra or GeneratePress, you don't have to worry much as these themes come with dedicated footer area. If you are not or couldn't find where to edit the footer area, it is probably means that you need to either play with some CSS or require a third-party plugin to do so.

How to edit WordPress footer using Beaver Themer
~How to edit WordPress footer using Beaver Themer

For Beaver Builder users, the best plugin you can use is the Beaver Themer, a cool plugin to help you customize the WordPress theme using Beaver Builder.

You can learn more about Beaver Builder and Beaver Themer here.

Summary

Editing your WordPress theme, regardless it is editing WordPress header or WordPress footer is a rather simple process if you know what you are doing. Plus, using third party tools such as WordPress page builders will make the entire process much faster and efficient for you!

How To Edit Header In WordPress?

Changing the content and appearance of your website will be the first step of improving the default design. You will most likely want to edit header in WordPress right after the installation success. While WordPress is often considered one of the easiest CMS to use, there is always a tiny learning curve, especially for beginners.

In this WordPress tutorial, you will learn exactly how to effectively and quickly improve your WordPress content.

Here's what you are going to discover today.

What Is A Header In WordPress?

WordPress uses a simple templating system where all header content is contained in a piece of code stored in the header. php template file.

The basic WordPress header has two parts: the topmost part is the meta-header part where you can insert meta-data tags for SEO purposes. It also contains links to the theme’s stylesheets. The lower part of the header contains all your branding info (company or website name, logo, and tagline).

What is a custom header in WordPress?

Custom headers is a WordPress theme feature which allows theme developers to enable support for customization of the header image. When custom headers support is enabled in a theme, the users can replace the default image used in the theme’s header with their own images.

Most themes have limitations as to what the size of the header image can be. Some themes are made so that there is only enough space to put a logo, others allow you to use the entire width of the theme.

Some themes will allow for the use of flexible headers that can expand or contract in size depending on the width of the browser window at the time. Some themes will also allow for the use of pre-uploaded header images that are already present in the theme, such as the ones available in the default WordPress theme.


How To Edit Header In WordPress? (Step By Step Guide)

Now, let's get started on how you can quickly and safely edit and modify your WordPress header without using any WordPress plugin or having any coding skills.

Step 1: How to access the header configuration?

You are first required to login to the WordPress backend a.k.a. wp-admin. From there, navigate to Appearance → Header.

How to access the header customization page in WordPress
~How to access the header customization page in WordPress?

Depending on your WordPress setup, you may and may not find the Header tab. If the tab is not found, you should navigate to Appearance → Customize.

Step 2: How to edit the appearance of the header?

We will begin with the Header Image section of that page.

The main field is called Current Header, and as the name suggests, it is for the preview of the changes which were already performed on the component.

Add New Header Image In WordPress
~Adding new header image in WordPress

Step 3: How to add custom header images to WordPress?

We will begin with the Header Image section of that page.

To add a custom header image to your WordPress site, you will have to select the Add new image option, which will allow you to choose the corresponding image. Once you click on it, you can choose if you want to upload an image from your local machine or use an already uploaded image from your WordPress Media Library.

Once you select your image, the option to crop it as much as you like and then to save and publish it will appear.

Step 4: How To Delete Header Image

If you want to remove the current image header from your website, click on the Hide image button.

How to hide WordPress header image?
~How to hide WordPress header image?

Important

Note that further customization of the Header is usually done in the files of the particular theme which you are using. Due to this, you should check your theme's documentation if you want to switch the dimensions, borders, and colours of the header placeholder space.

When all of the changes are performed, and you are satisfied with the result, please use the Save Changes button at the bottom of the page so you can save the changes and finish the editing of your website's top position element.

Step 4: How To Add Videos To A WordPress Header

Adding a video as a header can be very beneficial for charity organizations, travel agencies, and real estate brokers, to name a few. Video materials draw the attention of visitors stronger than images.

Videos also win faster the trust of visitors that the footage shown is legitimate compared to images which are easier to manipulate.

Plus, video marketing, when done right, is a great way to send the right signals to search engines for better ranking.

In WordPress, there are two ways of adding videos on the top of your page:

Option 1: Add a Local Video in .mp4 format

The first is by uploading a video directly to your Media Library. Note that this method can only be used for files that are less than 8MB in size. Dimensions can also be restricted by the container size in your theme (in our case, this will be 2000x1200 pixels). If your video is within the limitations, access the header configuration options and click on the Select Video button.

Important

Even just an 8MB video in your header can increase your bandwidth generation significantly as it will be auto-played on every page visit. To avoid excessive bandwidth usage, check the next substep in which we cover how to embed a video from YouTube.
How to upload header video in WordPress
~How to upload header video in WordPress?

You will see a small box preview of the video and will be able to play/pause it as part of the review process.

Preview uploaded header video
~Preview uploaded header video

Important

It is a great idea to add an image even though you already have a video in your header. If for some reason the visitor's browser doesn't load the video or is slowed down in loading that element, the user will see an empty space if there is no fallback image already set.

Option 2: Adding a Video from YouTube

For higher resolution clips which will be above 8MB in size, you will need first to upload your video to YouTube. Then copy its link and paste it in the appropriate field in this section.

How to Add WordPress Header Video from YouTube
~How to Add WordPress Header Video from YouTube

The video should start playing immediately in your preview. The layout will also provide a dedicated pause button and even suggest similar videos via YouTube.



Summary: How to edit headers in WordPress theme?

Editing your WordPress header could be challenging if you have no idea where to start. With the above WordPress tutorial, we hope that you will now know how to edit the header of your WordPress website. With this, you can pin the attention of your website's visitors from the get-go.

Need help? Leave a comment below and tell us more about your challenges!

How To Create Robots.txt For WordPress Websites? [Under 5 Minutes]

Creating a Robots.txt is an important step when it comes to WordPress SEO. If you are wondering on how to create Robots.txt for WordPress websites, this tutorial is going to show you how it is done under 5 minutes or less.

How to check if Robots.txt is available (or not)?

For us, the first and most important step is to check if Robots.txt is available on your site. To check, type this on the search bar of Google (or any browser of your choice): my-domain-name.com/robots.txt (replace my-domain-name with your own domain name).

Check Robots.txt file
~How to check for Robots.txt file?

What is Robots.txt file and why is it important?

Robots.txt is a text file webmasters create to instruct web robots (typically search engine robots) how to crawl pages on their website. The robots.txt file is part of the the robots exclusion protocol (REP), a group of web standards that regulate how robots crawl the web, access and index content, and serve that content up to users. The REP also includes directives like meta robots, as well as page-, subdirectory-, or site-wide instructions for how search engines should treat links (such as “follow” or “nofollow”).

In practice, robots.txt files indicate whether certain user agents (web-crawling software) can or cannot crawl parts of a website. These crawl instructions are specified by “disallowing” or “allowing” the behaviour of certain (or all) user agents.

How to create a Robots.txt file easily?

Don't have a Robots.txt file? Don't worry. All you need is a Notepad app on your desktop or laptop and you can create a Robots.txt file.

Here's how it is done.

Step 1: Open notepad

Step 2: Copy this

User-agent: *
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php

Step 3: Add sitemap to your Robots.txt (optional)

User-agent: *
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php

Sitemap: https://domain-URL.com/sitemaps.xml

Remember to change domain-URL to your domain URL (and check the Sitemap).

Step 4: Save the file and name it as Robots.txt

Step 5: Upload the file to your root folder in your web hosting service (reach out to the support if you have no idea how to do it)

Other quick robots.txt must-knows:

Summary: Creating a Robots.txt file for WordPress

There you go, folks!

Creating a Robots.txt file for WordPress website is easy and if you don't have one, we recommend you to get it done right now!

It takes less than 5 minutes to be honest.

How to Remove the Billing Details from WooCommerce Checkout?

When using WooCommerce, it will by default add a form for your customer to enter their billing details. There will be a time that you might not want that, for example when purchasing a simple virtual product. Also, you might want to disable billing details for free virtual products. There is no option within WooCommerce to disable the billing details from WooCommerce checkout, at least, directly.

In this WordPress tutorial, we are going to show you how you can easily remove the billing details in the WooCommerce checkout.

The problem

WooCommerce is one of the best options for WordPress, especially when you are building an online store. With WordPress being extremely fluid, WooCommerce offers a powerful online store solution including checkout system and integration with major payment gateways.

However, there will be times where you are offering a free product and billing description is not required.

Hey, taking credit card details for a free product isn't the best option around these days.

So, how can you remove the billing field directly in WooCommerce without touching a line of code?

The solution

Introducing the WooCommerce Checkout Field Editor plugin. This plugin allows you to remove additional information from WooCommerce checkout quickly and without any coding skills.

By default, WooCommerce will add a form for the client to enter their billing details. Now for some cases, you might not want that (probably because you are giving the product for free). Carry on reading this WordPress tutorial and we’ll look at a simple way to remove billing details from WooCommerce.

Let’s take a couple of examples. When purchasing a simple virtual product you may only want to send the user to PayPal without any other interference. Similarly, you might want to disable billing details for free virtual products. There is no option within WooCommerce to hide or disable the billing details, but there is a simple plugin that can do it for you.

If you want to easily edit the checkout fields in WooCommerce we highly recommend the official extension that exists specifically for this purpose.  If you’re not a developer and want a reliable solution for your eCommerce business, this is the solution that will solve your WooCommerce issue.

WooCommerce Checkout Field Editor

The WooCommerce Checkout Field Editor plugin includes a helpful set of options from which you can add, edit, and remove checkout fields shown on your WooCommerce checkout page. Basically, this is a WordPress plugin that allows you to customize your checkout page (fields only).

Using this plugin, you can do everything from adding and removing information in the billing and shipping sections to inserting new fields after those sections where you typically find the “Order Notes”.

WooCommerce Checkout Fields
~WooCommerce Checkout Fields

Aside from the option to remove billing details from WooCommerce’s checkout, you’re free to move around the core fields without ever touching the code too. This gives you full control over your checkout experience so you can optimize it for your store’s and your customers’ needs.

Yes, you can not only remove any given fields, you can add fields in WooCommerce checkout page as you wish!

The checkout field editor supports different custom field types. You can add and edit text fields, select fields, password fields, checkboxes, and even date-pickers. There’s a full list of them in their documentation.

If you’re a bit more creative you can also modify the “Billing details” section of your checkout (and others) in other ways. For example, you can assign each field to either be aligned right, aligned left, or take up the full width. This alone can make your checkout process feel shorter and simpler, which will help to increase your conversions.

Add Custom Fields

That’s right. Aside from just editing existing fields in the WooCommerce checkout page, you can also add your own custom ones!

For example, add a delivery date field so customers can pick the date when to have their shopping delivered. 

WooCommerce Date
~WooCommerce Date

If you’re selling food items, add a “Food allergies” field so customers can pick specific food allergies from a list or enter their own.

These small touches will improve your checkout experience and build trust with your customers, encouraging them to come back and purchase from you again.

Disable Billing Details from WooCommerce Checkout

The WooCommerce Checkout Field Editor plugin is priced at $49 and also offers a 30-day trial period option so you can test out the extension on your website before investing any money. If that sounds a little expensive, think of it this way…

You spend $49 to optimize your checkout experience. Thanks to those changes, you convert 2 new customers a week at $25 per order. You’re in the black from week 2 and immediately increasing your revenue just like that.

What Is Beaver Themer?

How To Keep Your WordPress Lightweight And Fast?

From out from the installation box, WordPress is a super lightweight content management system (CMS) that works perfectly well for both personal and business websites. However, as we install more plugins and themes into WordPress for functionality, WordPress starts to load slower and becomes a mental stress for many.

This WordPress tutorial aims to guide you exactly, how to keep your WordPress website light and fast (without paying a WordPress developer to do it for you).

What are the signs of a slow WordPress website?

There are many signs that your WordPress website is slow. Here are some common ones:

  • Takes more than 1.5 second to load (frontend)
  • Takes more than 2 seconds to load (backend / wp-admin)
  • Multiple alerts from Google on speed issues
  • Emails from website readers on your slow website(and how frustrating it is)

We all have been there one too many times. No body loves a slow website.

Website loading speed
~Amazon found that every 100ms of latency cost them 1% in sales

What makes a WordPress site slow(er)?

When we consult our website clients, we tend not to give them the list of common issues that impacts the website loading speed. This is because no two websites are build in a similar way. In other words, there are just too many reasons that would impact a website loading speed.

Okay, we get it. You are still wondering what is impacting a WordPress speed, so here's the list of 'reasons' why a WordPress loading speed takes a long time to load.

IssuesSolutions
Unoptimised themeUse reliable WordPress themes that are optimized for speed such as Astra WP and GeneratePress.
Unreliable pluginsDeactivate and delete unused plugins (for security and speed)
Bloats from theme builderAvoid bloated theme builders and use clean coded ones such as Beaver Builder and Oxygen. Use Gutenberg and Gutenberg addons to avoid using theme builders.
Under performing web hostSpeed up WordPress by using faster web hosting services such as Cloudways and WP Engine.
Not using CDN servicesSign up for Cloudflare for free CDN services
Images not optimizedOptimize images with image optimizer plugins such as ShortPixel and WP Compress.
Misconfigured cache plugin (or not using one)

Problem 1: WordPress theme

WordPress is home to thousands of WordPress theme, but not all of them are well-coded for speed. For example, the official WordPress theme, TwentyTwenty takes under one second to load while most WordPress themes in the market (free and paid) takes twice or more time needed to load.

TL;DR

A well-coded WordPress theme is crucial to keep your WordPress site light and fast

Recommendations

Problem 2: WordPress plugins

On average, a WordPress site contains an average of 18 plugins. Now, make no mistake here.

The number of plugins doesn't directly contribute to a slow loading WordPress site. What matters is the way the plugin is created and how clean are the codes that will either make your WordPress site load fast or slow.

TL;DR

Use reliable WordPress plugins and keep them updated to the latest version. Plus, remove any unwanted WordPress plugins that don't serve any/much purpose.

Problem 3: WordPress theme builders

Nearly every WordPress site is powered with a WordPress visual builder — Oxygen Builder, Divi Builder, Elementor or Beaver Builder, to name a few.

While they are extremely useful, it is also important to remember that some of the WordPress visual builders contribute to a slow loading WordPress website.

TL;DR

If you are planning to use a WordPress visual builder, make sure that you install modules that you are using — and not everything under the roof. Turn on and turn off settings within the visual builder will help to make your WordPress light and fast.

Recommendations

Oxygen Builder for clean codes and fastest loading speed (read Oxygen Builder review), followed by Elementor (Elementor review) and Beaver Builder (review) for a balance between speed and performance.

Looking for a less-bloated WordPress theme builder?

Try Thrive Themes today — don't worry, you will be amazed.

Problem 4: Web hosting

Web hosting plays a vital role in your WordPress loading speed. Shared hosting for example, is often known for its slower performance as the hosting servers are shared with thousands of other sites just like yours.

TL;DR

While going for a cheap hosting is a good option for your financials, it is always recommended to go with a slightly better web hosting plan if you are affordable.

Recommendations

WP Engine and Kinsta are two of the best WordPress hosting solutions that you can't go wrong with. If they are too pricey (and you are thinking of saving some money), you should consider Cloudways which is highly affordable of BlueHost cloud hosting plans.

Problem 5: Use Content Delivery Network (CDN)

CDNs not only ensure a faster experience to your users, but they also help to prevent site crashes in the event of traffic surges – CDNs help to distribute bandwidth across multiple servers, instead of allowing one server to handle all traffic.

TL;DR

You should incorporate CDN services for your website to ensure that your WordPress site is constantly loading fast(er).

Recommendations

Sign up for a free Cloudflare CDN service and for a free service, it is very decent!

Problem 6: Not properly optimizing images

How do you upload images to your WordPress site? Most of the time, we do not optimize the image before uploading to WordPress. As a result, you are uploading a large image and this will make your WordPress slower.

Tools such as TinyPNG, Imagify, ShortPixel and WP Compress help to resize and optimize the images quickly in just a few clicks, resulting in a fast WordPress loading speed.

TL;DR

Always optimize images before uploading to WordPress. Install image optimization plugins to help you optimize images on the fly.

Recommendations

ShortPixel and WP Compress are two of the best image optimizer plugins for WordPress that are easy to use and excellent for beginners.

Problem 7: Wrongly configured cache plugin (or not using a cache plugin)

If you want to have a light WordPress site that loads fairly quickly, the best thing you can do is to use a cache plugin.

What does a cach plugin does?

A caching plugin generates static HTML pages of your website and saves it on your server. Each time a user tries to access your website, your caching plugin serves up the lighter HTML page instead of processing the comparatively heavier WordPress PHP scripts.

TL;DR

A cache plugin ensures that your files are optimized to reduce the size. The smaller the size, the lighter your WordPress site would be like and the faster the site will load.

Recommendations

At WP Maven, we recommend using WP Super Cache (for smaller WordPress sites) and WP Rocket for advanced and superior caching options.

Summary: How To Keep Your WordPress Lightweight And Fast?

There are many actions (both small and heavy) tasks that you can do to keep your WordPress lightweight and fast. The above methods are focused to ensure that your WordPress site is running at its optimum speed while keeping it lightweight at the same time.

How To Write The Perfect About Me Page (Examples and Templates Included)

Do you need to write an 'About Me' page for your WordPress blog? It's one of the most important components of your portfolio, website, or blog. It's where prospective employers, potential clients, website users, and other professional and personal connections go to learn about who you are and what you do.

If you are looking for some tips and tricks to write the perfect about me page, you are in luck.

In this article, you will find some great about me page examples and templates that you can use almost instantly.

8 tips for writing a great 'about me' page

Most of the time, we have seen business owners and website owners struggle to write the best 'about me' page simply because they overthink. The truth is, it is fairly simple and it starts with these 8 tips:

  • Decide if you want to write as a first-person or third person
  • Avoid rambling
  • Include an image of yourself (or images)
  • Stay humble all the time
  • Use your own voice (you're unique)
  • Go for humor instead of trying to be funny
  • Be honest
  • Proofread, print and read aloud

1. First-person vs third person

This is an important step before you start working on your 'about me' page. Both are fine and you just need to focus on one and move forward from there. On a personal note, we tend to bend towards first-person view but hey, that's just us!

2. Avoid rambling

Let's be honest for a moment. You decided to start a website on WordPress and you think that you can do anything under the roof.

Well, yes and no!

While you are the owner of the website or blog, it is important to understand that your readers have feelings too. There are times where you can share your personal point of view without affecting the feeling of others.

Here's a good example of publishing your own opinion while still being respectful: Opinions by LTDWarrior.

3. Use images in when creating your 'about me' page

Do you know that one of the most important factors to write the perfect 'about me' page is not entirely about writing but using the right images?

Hear us out for a moment.

'About me' page is always about you and what you are doing to be different from the rest. The page gives your readers a sense of who you are and how you can create some level of authority and fun in you — directly from your 'about me' page.

To accomplish this, use one or more images because images are going to play a huge role in your 'about me' page a powerful boost.

Using Photos In About Me Pages
~Smiling face (inviting mood)
Using Images In About Me Pages
~Business face (professional mode)

Take a look at the samples above. On the left is a smiling face which gives a warm and inviting feel. It portrays that the person is an easy going type and one that is easily approachable.

On the right side of the image is a man who looks serious. The clothes he wear shows that he is a business type of person and it is serious in business.

Important: Use images to create impressions which are far better than any typical words could describe you in your 'about me' page.

4. Stay humble

No matter what you do, always stay humble. Sure, you might have a PhD. or even invited to have dinner with the Obamas. You still need to stay humble because humans (generally) love people who are humble!

Enough said.

5. Use your own voice

One of the biggest mistakes when writing your perfect 'about me' page is trying to be someone who are not. Always use your own voice because you are unique (and please, don't ever forget this).

6. Go for humor instead of trying to be funny

'About me' pages are often considered boring. Hey, that's the truth!

While it can be boring, there is no denial that you can still try to throw in some humor in between the lines to light up the mood.

It is important to understand that you don't have to try to be funny because being funny should come from inside you (and not being forced on).

7. Honesty is the best policy

I'm sure you hear this a thousand time. Honestly is always the best policy and it plays a vital role when you are creating your 'about me' page.

Being honest helps you to be be yourself and trying not to be someone who are not.

Plus, it is an excellent way to build fans and followers because generally, the public prefer people who are honest to themselves and to the rest of the world.

8. Proofread, print and read aloud

Last but not least, we are not perfect. There will be times where we might do the tiniest mistake when creating the 'about me' page.

The last step before publishing your 'about me' page involves reading (and re-reading), printing out if you may and read it aloud.

Change any parts that doesn't sound right because you are into creating the perfect 'about me' page!

The perfect 'about me' templates (that you should be using)

Yellow Leaf Hammocks

Yellow Leaf Hammocks About Us Page
~Yellow Leaf Hammocks 'about us' page

Selling point: Why the "About Us" Page Rocks: It tells us a story.

When you have a great story about how your product or service was built to change lives, share it. The "About Us" page is a great place for it to live, too. Good stories humanize your brand, providing context and meaning for your product. What’s more, good stories are sticky -- which means people are more likely to connect with them and pass them on.

Yellow Leaf Hammocks tells users about its product by describing how the hammocks empower artisan weavers and their families. The company breaks down different pieces of the story into sections that combine words and easily digestible graphics, painting a picture instead of big chunks of text. They're clear about why they're different: "Not a Charity," the page reads. And then: "This is the basis for a brighter future, built on a hand up, not a handout."

Every company has a story to tell, so break out your storytelling skills from that random English class you took years ago and put them to work on your "About Us" page. Using descriptive and emotive copy and gorgeous graphics, an "About Us" page with a story works harder for your business than a generic one.

Apptopia

Apptopia About Us Page
~Apptopia 'about us' page

Why the "About Us" Page Rocks: It skips the business babble.

We know -- no industry jargon. If you think it makes you sound super smart on your "About Us" page, think again. People want and appreciate straight talk about what your business does. After all, if people can't figure out what you do, how will they know they need your product or service?

So, skip the industry lingo -- that's what Apptopia does on its "About Us" page. The startup's simple but polished language effectively communicates the company's offering while still allowing the Average Joe to understand it.

The moral of the story: Try to get rid of jargon on your "About Us" page whenever possible. Use short and punchy sentences to explain complex products and ideas in a way that isn't patronizing, but rather, is empathetic.

Nike

Nike About Us Page
~Nike 'about us' page

Why the About Us Page Rocks: It knows its audience.

Nike might seem like a company that's too big to inspire smaller businesses. You might even wonder if Nike even still has an "About Us" page. As a matter of fact, it does, and it hasn't forgotten the company's roots.

Nike began on the campus of the University of Oregon by the hand of the college's track coach, Bill Bowerman. And even though he no longer works at the company, one of his beloved quotes still brands the bottom of Nike's "About Us" page below: "If you have a body, you are an athlete."

This bold sentence, referenced by the asterisked "Athlete" in the words right above it, sheds important light on Nike's audience. The brand may be big today, but Nike is all about the rising stars -- who Nike depends on to, according to the rest of its "About Us" page, "expand human potential."

The takeaway for marketers? Know your audience, and make it obvious to that audience the instant they read about you on your website.

Marc Ensign

marc-ensign-about-me-page
~Marc Ensign 'about me' page

Why the "About Me" Page Rocks: It's funny but professional.

This branding expert does two things super well on his about page: He takes his work seriously, but doesn't take himself too seriously. Marketers know there's value to keeping a casual tone in the content they create, but in order to attract customers, you need to prove you have discipline and integrity. That's a tough balance to get right.

Marc Ensign nails that balance between friendly and formal with a confident opening statement, followed by an amusing smiley photo of himself to set an inviting tone.

Ceros

Ceros about us page
~Ceros 'about us' page

Why the "About Us" Page Rocks: It's interactive and funny. 

Ceros' About Us page is interactive and engaging. As you scroll, the text slowly moves up the page, with bold — and humorous — statistics, like "4 beers on tap". Additionally, Ceros' uses images of their impressive, unique office space to further personalize the page. 

Best of all, Ceros' keeps the text on the page short-and-sweet, with powerful statements like "We exist to unlock creativity". The Culture section further demonstrates Ceros' playful brand voice, with core values like "We wear our chicken suits".

Summary: Writing the perfect about me page

The art of writing the perfect about me page takes a little courage, more experience and of course, a touch of personality (to say the very least).

We love that this article is proven to be useful to you and in some ways, provide you with a platform to craft your own 'about me' page for your WordPress site.

Have a question? Leave a comment below!

How to Quickly Export WordPress Analytics with Google Analytics?

Did you know that exporting your data is a native function in Google Analytics, available in nearly every report in Google analytics? If you are using WordPress, you can easily export WordPress analytics with Google Analytics.

And if it sounds like something very technical, we can assure you that it is not.

Here's what you will learn today.

Why do I want to share my Google Analytics data reports with others?

An excellent question and here's our answer. Sharing Google Analytics data and reports are often very common especially when you are working with marketing agencies, selling a domain or even offering guest postings.

In other words, showing solid statistics and data is one of the most effective ways to convince people over to your side. 

But there's a little problem when it comes to sharing Google Analytics data with others.

Granting permission to Google Analytics isn't safe (you know that). So, how do you safely share your reports?

Here are some awesome ways to do so.

Do you have clients who require weekly performance reports? With MonsterInsights Email Summaries you can easily solve this issue. You can now get important stats of your website delivered straight to your email inbox.

To view them, go to your WordPress dashboard and then navigate to Insights » Settings » Advanced. Now scroll to Email Summaries.

~Email Summaries setting on MonsterInsights

You can even create custom headers to add your own brand logo to give a personal touch to your reports!

MonsterInsights WordPress plugin allows you to easily download any report as a PDF file and share it it in just a few clicks.

Simply click on the button and get properly formatted reports to share with others.

~Export reports in PDF formats using MonsterInsights

There will also be times where you have to give Google Analytics access to others, so that others may see the reports.

But you can control different user roles and allow only a few people to view Google Analytics reports. You can also control who can save settings in Analytics and who can’t.

And make this process simple and efficient, you can use MonsterInsights. It helps you easily manage Google Analytics permissions from your WordPress dashboard.

Just go to Insights » Settings » Advanced and then navigate to Permissions. Here you can see which user roles can view reports, save settings, and which roles are excluded from tracking.

~Configuring permission level using MonsterInsights

Recap

Exporting WordPress analytics is fairly easy especially when you have the knowledge and skills. And if you don't, there are many other WordPress plugins in the market that you can use to automate the task!

For us, we find MonsterInsights fairly easy to use — and you can download MonsterInsights for free right here!

3 Simple Steps To Create An Order Form In WordPress

Do you know that it is really simple to create an order form in WordPress? In this article, you will learn how to do so in just 3 simple steps.

Carry on reading and you will be up and ready in no time!

What is a WordPress order form?

What is a WordPress order form
~What is a WordPress order form?

A WordPress order form serves many purposes and two of the most important features are to create an order and to collect payment at the same time.

While an order form may not be extremely useful for typical blogs, an order form is very important for business websites especially those who are selling products and services online. eCommerce stores will also benefit from having a well-created organized order form.

How to create an order form in WordPress? [step by step guide]

Unlike other CMS for publishers, creating an order form in WordPress is fairly easy — thanks to the numerous available plugins such as WPForms (click here to download it for free).

Here's a quick video from the popular WPBeginner on how to create a WordPress order form quickly using WPForms.

Step 1: Install WPForms plugin

WPForms is a free and paid WordPress form creator plugin. You can install the free WPForms plugin directly from the WordPress repository.

Install WPForms plugin
~Installing WPForms plugin

Step 2: Add a new form in WPForms

Head over to your wp-admin to create a new form. Here's how: wp-admin » WPForms » Add New.

How to create a new form in WPforms
~How to create a new form in WPForms

Step 3: Creating a WordPress order form easily

Now, you’ll see the form creation screen. Type in a name for your form and choose a template. We recommend the ‘Billing / Order Form’ template.

Create Billing Order Form WPForms
~Create Billing / Order Form usingWPForms

If you are a beginner, we recommend you to use WPForms simply because it is really easy with the drag and drop, visual builder. Upon checking on the Billing / Order Form, your form will automatically be created for you, and you’ll be taken straight into the WPForms form editor.

Here's how it looks like.

Newly Created Order Form WPForms
~Newly created order form using WPForms

You can now edit your online order form however you want. The different parts of the form are called “fields”. You can change, add, or remove fields on your form with a single click.

The default template already includes fields for most of the information you’re likely to need, such as name, address, and phone number.

After this, the next step would be rather straightforward — listing your products in just a few clicks.

Important step: Creating notifications

Sending notification in a timely manner is an important step especially when it comes to creating an online order form on WordPress. With WPForms, you can easily create notifications in just a few clicks.

WPForms Notification Settings
~WPForms notification settings

Why do you need to notifications?

  • Notifications on successful order
  • Notifications on failed orders
  • Notifications on new updates

Recap

It is fairly easy to create an order form in WordPress thanks to third party plugins such as WPForms. We hope you find this WordPress tutorial useful and leave a comment below if you need any assistance!

How To Backup WordPress Website [Ultimate Guide 2020]

Having a reliable backup of your WordPress site is important. In this post, we'll cover how to back up a WordPress site in five simple steps and popular ways you can perform automatic and manual backups.

Why is backing up a WordPress site important?

Backup a WordPress site is important because it helps you to deter any unwanted issues such as the white screen of death, sudden inaccessible to WordPress backend, updates gone wrong or repairing a WordPress site that was hacked.

With backups in place, you can restore your WordPress site in just a few clicks, instead of losing all the data altogether. 

DID YOU KNOW?

Did you know that as important as back up is, there are many web hosting companies that do not offer daily backup? Don't fall for the cheap web hosting track. Let us give you a hand.

The process of backup a WordPress site involves making copies of the website files and storing them either in your root folder or keeping them in a third party document saving tool such as Dropbox.

Step by step guide in making a full WordPress site backup using cPanel

How to backup WordPress site manually or with a plugin?
~How to backup WordPress site manually or with a plugin?

cPanel hosting is one of the most popular web hosting solutions for WordPress website owners. It is cheap, affordable and most importantly, easy to use for beginners. While cPanel hosting may be a popular choice, going with this option may also lead to some challenges in web hosting especially when you are using a bad web host.

When your hosting company are experiencing one or more server outages, it is a sign that you need to change web hosting company. CTA

Server outages could also result in loss of data unexpectedly. So, it is paramount for you to ensure that you have a backup (or backups) in place, in case of anything goes bad.

Here's how to back up a WordPress site using cPanel.

1. Login to your cPanel hosting

cPanel Hosting Dashboard
~cPanel Hosting Dashboard

This is how the cPanel looks like on the backend. You can often access your cPanel hosting by going to domainname.com/cpanel or speak to your web hosting company and the support would be able to give you a direct link to the backend.

2. Search for the backup option

How to perform website backup using cPanel
~How to perform website backup using cPanel

The backup options in cPanel are often tagged as "Backup", "Backup Wizard" or even "Jetbackup" for some web hosting solutions.

The easiest way to perform a full backup using cPanel hosting is by using the Backup Wizard option.

3. Getting started with backing up your WordPress site

How to backup a site using cPanel
~How to backup a site using cPanel

In this screen, you will see 3 steps which are BackUp or Restore, Full or Partial Backup and Download.

Start performing backups by selecting Back Up.

Next, choose either Full Backup or Partial Backup. We recommend you to choose Full Backup in order to backup everything on the site. This backup option takes longer to backup (larger in size) but it is by far the safest and most complete method to backup a site using cPanel.

If you select Partial Backup, you can choose either one of these options:

  • Home directory
  • MySQL databases
  • Email forwarders & filters

Lastly, select the Backup Destination (Home Directory is the common option) and an email address where you will receive a notification once the backup is completed. Press Generate Backup to start the backup process.

Step by step guide in making a full WordPress site backup using managed WordPress hosting

One of the advantages of using a managed WordPress hosting solution is that you will get automated daily backups of your WordPress site. However, what to do if you want to make a full website backup out of the blue?

It is important to note that managed WordPress hosting solutions often offer custom hosting control panels. Therefore, it may vary from solutions to solutions. We are using Kinsta hosting (here's our Kinsta hosting review that you might find useful) and the following guide is "how to perform a full website backup using Kinsta hosting."

1. Login to managed WordPress hosting control panel

Kinsta Hosting Dashboard
~Kinsta Hosting Dashboard

This is how it looks like on Kinsta hosting backend. It is important to remember that most managed WordPress hosting solutions offer automatic backups. While performing self-backup is a good practice, this is often not required in most cases.

2. Getting ready with backups

Next, select the site of choice and click on Backups. You will be able to see several backup options for your WordPress site including DailyHourly and Manual.

Backup WordPress site using Kinsta hosting
~Backup WordPress site using Kinsta hosting

Choose Manual to get start a manual WordPress backup.

Depending on your Kinsta hosting plans, you may be given several backup slots. On our hosting account, we are given 5 manual backups with each manual backups being stored for 14 days.

Manual backup using Kinsta hosting
~Manual backup using Kinsta hosting

Click Back up now to start the backup process. You may add a simple note to identify the backup such as "backup before updating to WordPress 5.5."

Here's a list of FAQ about website backups that you will definitely find useful.

How often should you back up WordPress sites?

There is no 'golden rule' when it comes to back up a WordPress site. However, we strongly recommend you to perform a manual backup at least once a week while setting up automatic daily backup services.

How many backups should I keep?

As the backup files could easily eat up your disk space, it is important to keep only the latest files in it, typically the latest 3 or 7 days in your vault.

Can backups be automated in WordPress?

The answer is " yes" . Automatic daily backup is common in managed WordPress hosting solutions such as Kinsta and WP Engine. If you are not sure, we recommend you to speak to your web hosting partner to know more.

Should I use third-party plugins to backup WordPress?

WordPress backup plugins are designed to make the process of backing up easier and more reliable. If your web hosting doesn't offer daily backup or you want to have a good secondary option for backup, you should definitely use WordPress backup plugins.

Which is the best backup plugin for WordPress?

Choosing the best backup plugin for WordPress is challenging. Reliability is critically important in any backup business and at WP Maven, we use Updraft Plus and WPvivid to perform external backups for our clients.

This means that we set the backup process to run at certain time, and exporting the backups to our external data storage for safekeeping.

You can take a look at Updraft Plus or WPvivid here.

Why use a third-party backup plugin for WordPress?

Backup plugins are used by WordPress owners, freelancers and developers because they prefer to have an additional backup plan in case the primary backup option doesn't kick in automatically (by the web hosting). Plus, third-party backup plugins are often more reliable in backups with multiple notifications that you can customize to fit your needs.

Summary: How to backup a WordPress site?

The process of backing up a WordPress site is critically important especially for WordPress security.

We hope that you find this guide useful especially when it comes to backing up your WordPress site quickly and correctly. Leave a comment or contact us here if you need help!